An exterior sign can be a valuable tool for promoting your business. A well-designed and well-placed sign can help attract attention and attract customers, which can help increase visibility and sales. In general, having a clear and easily visible sign can make it easier for potential customers to find your business, and can help establish your business as a professional and trustworthy establishment.
Of course, the specific benefits of an exterior sign will depend on your business, your location, and the design of your sign. Ultimately, an exterior sign can be an effective way to promote your business and improve its visibility.
How to design an exterior sign.
Designing a great exterior sign requires skills and expertise. A business owner should consult with a professional exterior sign company such as Signmakers in Los Angeles, who have been making custom signs since 1993.
Designing an effective exterior sign involves several key steps, including:
- Define your goals: Before you begin designing your sign, it is important to clearly define your goals. What do you want your sign to accomplish? Do you want to attract attention, provide information, or both? Understanding your goals will help guide the design process and ensure that your sign is effective.
- Choose a location: The location of your sign is critical to its effectiveness. Choose a location that will be visible to your target audience and that is in line with your goals. For example, if you want to attract attention from a distance, a pylon sign may be a good option. If you want to provide information to customers who are already on your property, a monument sign may be more appropriate.
- Select a font and color scheme: The font and color scheme you choose for your sign will play a big role in its overall appearance and impact. Choose a font that is easy to read and that reflects the personality of your business. Select a color scheme that is appealing and that will stand out in the environment where your sign will be located.
- Include important information: Your sign should include important information such as your business name, your logo, and any relevant details about your products or services. Make sure this information is clear and concise, and use bullet points or other formatting techniques to make it easy to read.
- Consider lighting: If your sign will be visible at night, lighting is an important consideration. Choose a lighting system that will make your sign easy to see and that will not cause glare or other visual distractions.
- Review and revise: Once you have completed your design, review it carefully to make sure it is effective and meets your goals. Ask for feedback from others, and be willing to make revisions as needed. A well-designed sign can be a valuable asset for your business, so it is worth taking the time to get it right.
What are the main types of exterior signs?
There are many different types of exterior signs that businesses use to promote their products and services. Some common types of exterior signs include:
- Monument signs: Monument signs are freestanding signs that are typically made of stone, brick, or other durable materials. They are often used to mark the entrance to a business or shopping center.
- Pylon signs: Pylon signs are tall, freestanding signs that are typically used to attract attention from a distance. They are often used by businesses located along highways or other busy roads.
- Channel letters: Channel letters are three-dimensional letters that are mounted on the exterior of a building. They are typically illuminated, which makes them easy to see at night.
- Awning signs: Awning signs are signs that are mounted on the awning of a building. They are often used to display the name of a business or to provide information about products and services offered.
- Blade signs: Blade signs are signs that are mounted on a pole or bracket and extend out from the side of a building. They are often used to display the name of a business or to provide information about products and services offered.
Ultimately, the type of exterior sign that is right for your business will depend on your specific needs and preferences. It is important to carefully consider your options and choose a sign that will effectively promote your business and attract customers
What is the most popular exterior sign?
It is difficult to say which type of exterior sign is the most popular, as it will vary depending on the location and type of business. However, some of the most common types of exterior signs include monument signs, pylon signs, channel letters, awning signs, and blade signs. These types of signs are widely used by businesses of all types and can be effective in promoting a business and attracting customers.
Ultimately, the best type of exterior sign for your business will depend on your specific needs and goals. It is important to carefully consider your options and choose a sign that will effectively promote your business and attract customers.
An exterior sign can be a valuable tool for promoting your business and attracting customers. A well-designed and well-placed sign can help increase visibility and sales, and can establish your business as a professional and trustworthy establishment.
There are many different types of exterior signs to choose from, and the best one for your business will depend on your specific needs and goals. By carefully considering your options and choosing a high-quality sign, you can effectively promote your business and improve its visibility. Investing in an exterior sign is a smart move that can pay off in the long run by helping your business grow and thrive.